Bernice Naa Kuorkor Amegashie is a dynamic marketing leader who provides strategic leadership for the organisation’s growth and market expansion agenda. As the Chief Marketing Officer, she drives innovative customer‑focused initiatives that continue to strengthen GLICO Health’s position as a trusted name in health insurance.  

In her capacity as one of the pivotal players of the GLICO Health brand experience and business growth, she provides executive oversight for the Client Relations, Experience Centre, and Brand, Marketing & Communications departments. Furthermore, she ensures that operational excellence and stakeholder engagement are seamlessly aligned to drive sustainable revenue growth and market leadership. 

A results-driven leader with almost two decades of distinguished experience in Customer Experience (CX) Management, Service Quality Assurance, Sales, Business Development, and Marketing, Bernice has a proven track record within Ghana’s competitive financial services sector. Her career is anchored by tenures at premier institutions, including Standard Chartered Bank, Access Bank, UMB, and Heritage Bank. She joined GLICO Health as the Head of Sales and Client Relations.  

As a strategic business leader, she accelerates organisational growth and profitability by leading corporate partnerships and deploying sophisticated customer-centric structures that prioritise high-performance cultures, delivering impressive results. Bernice leverages rigorous analytical and research strategies to architect end-to-end Continuous Process Improvement (CPI) initiatives, ensuring that robust risk controls and solid regulatory compliance always balance innovation. Her forward-thinking approach was validated at the 2025 Marketing Leadership Awards, where she was honoured as the Innovative Marketer of the Year (Healthcare Insurance). 

Bernice Naa Kuorkor Amegashie combines top-tier academic excellence with global professional standards. She earned her MBA with Distinction from the University of Liverpool (United Kingdom) and holds a First-Class degree in Banking and Finance from the University of Ghana Business School (UGBS). She is also a proud alumna of Wesley Girls' High School. As a Member of the Chartered Institute of Marketing (MCIM - UK), an affiliate member of Customer Experience Professionals (CXP) Ghana, and a certified ISO 9001: 2008 QMS Auditor/ Lead Auditor by SGS Ghana, Bernice integrates strategic marketing with disciplined quality management systems for business success.